品牌
elementary 的品牌为 elementary, Inc. 所有，该公司指导并支持 elementary 产品的开发。本准则将描述 elementary 品牌使用的正确场合及方式。
公司与产品名称
elementary 这个单词归属于 elementary, Inc. 并用于代指此公司。即使放在句首，该单词必须保持小写。它也用于代指来自 elementary, Inc. 的产品，如 elementary OS。
elementart, Inc. 的主要产品是 elementary OS。为保证清晰度，elementary OS 不应该简写成“elementary”或其他缩写。
品牌商标
elementary, Inc. 拥有 2 个商标：“e” 图形商标 和 “elementary” 文字商标。两者均为商标，指代 elementary, Inc.
注意，在使用这两个商标时，需要记住以下几点：
请不要拉伸，扭曲，旋转或以任何方式改变这些商标。
请不要再过于复杂的背景上使用这些商标；纯色使用效果最佳。
The marks should be monochromatic; e.g. white on a dark background or black on a light background.
The “e” logomark is to be used to refer to elementary, Inc., especially when a square ratio is required. It should be used at larger sizes and when alongside similarly-weighted logos. The thinner, alternate logomark may be used in smaller contexts or when the default logomark feels too heavy.
The “elementary” logotype is to be used when space allows to refer to elementary, Inc. It may also be used before a product name to refer to a specific product of elementary, Inc.
此商标的使用需要遵循以下规则：
Do not attempt to recreate the logotype by writing “elementary” in a specific font; always use the provided graphic.
不要使用小尺寸的商标；如果不够清晰，请用此 Logo 代替。
颜色
We employ the use of color combined with our name and marks to establish our brand. We use the following palette:
字体
For web and print, we use Inter for headings and body copy. For code blocks, we use Roboto Mono.
非官方社区
We invite third-party developers creating products for elementary OS to adopt certain elements of the elementary brand for consistency:
- 颜色
- 字体
- 语音/音调
但是，为了避免用户混淆，我们对 elementary 名称和商标的使用做出了限制：
You are encouraged to say that your app or service is “designed for elementary OS,” but do not use the elementary name or marks as part of the name of your company, application, product, or service—or in any logo you create.
elementary 的名称和商标仅用于 elementary, Inc. 及其产品 (如 elementary OS)。
社区
社区产品（如网站、粉丝团等）建议使用 elementary 社区图标：
This helps establish the product as part of the overall community while reducing confusion that can arise from using the elementary, Inc. logomark.
硬件制造商
As long as our software carries the elementary branding, the experience must be consistent—whether the OS was downloaded from our website or pre-installed on a hardware product.
The software components of elementary OS may be modified and redistributed according to the open source terms of the software’s licensing; however, the above branding and trademarks may only be redistributed under one or more of the following conditions:
The software remains substantially unchanged; including default apps, stylesheet and iconography, etc., or
Software modifications are approved by elementary, Inc.
Drivers and hardware enablement are of course acceptable. We understand that distributor branding (i.e. default wallpapers) can be important for distributors, so these modifications will typically be approved. If in doubt, email [email protected] for clarification or direction.
If you’re unable or unwilling to follow the elementary, Inc. trademark redistribution terms, removing our trademarks from the OS is simple and straightforward:
修改文件
/etc/lsb-release中的DISTRIB_DESCRIPTION行以去除我们的商标。替换不出现在系统中的图标，如
/usr/share/icons/elementary/places/路径下各尺寸的distributor-logo图标。Remove or replace the packages
plymouth-theme-elementaryandplymouth-theme-elementary-text.
For more information about OEMs and hardware distributors, see our information for OEMs.
商品
We do not authorize our branding (including our name or brand marks) to be used on third-party merchandise without explicit written approval.