브랜드

The elementary brand belongs to elementary, Inc., the company that guides and supports development of elementary products. These guidelines describe when and how the elementary brand should be used.

Company and Product Names

The word elementary is a trademark of elementary, Inc. to refer to the company itself. It is always lower-case, even when beginning sentences. It may also be used along with product names (i.e. “elementary OS”) to refer to a specific product of elementary, Inc.

The primary product of elementary, Inc. is elementary OS. For clarity, elementary OS should never be shortened to “elementary” or any abbreviation.

브랜드 마크

elementary, Inc. claims two marks: the “e” logomark and the “elementary” logotype. Both are considered trademarks and represent elementary, Inc.

두 가지 모두 다음을 염두에 두고 사용해야 합니다:

늘이거나, 비틀거나, 돌리거나, 뒤집거나, 또는 어떤 방식으로든 마크를 바꾸지 마세요.
다층 배경에 마크를 사용하지 마세요. 단색이 가장 잘 어울립니다.
The marks should be monochromatic; e.g. white on a dark background or black on a light background.

Default logomark

Alternate logomark

The “e” logomark is to be used to refer to elementary, Inc., especially when a square ratio is required. It should be used at larger sizes and when alongside similarly-weighted logos. The thinner, alternate logomark may be used in smaller contexts or when the default logomark feels too heavy.

로고 타입

The “elementary” logotype is to be used when space allows to refer to elementary, Inc. It may also be used before a product name to refer to a specific product of elementary, Inc.

로고타입은 언제나 다음 지침에 따라 이용하세요:

Do not attempt to recreate the logotype by writing “elementary” in a specific font; always use the provided graphic.
작은 크기 제품들에는 로고타입을 사용하지 말아주세요; 명확하지 않을 땐, 로고마크를 대신 이용해주세요.

색

We employ the use of color combined with our name and marks to establish our brand. We use the following palette:

딸기 c6262e

딸기 100 ff8c82

딸기 300 ed5353

딸기 500 c6262e

딸기 700 a10705

딸기 900 7a0000

오렌지 f37329

오렌지 100 ffc27d

오렌지 300 ffa154

오렌지 500 f37329

오렌지 700 cc3b02

오렌지 900 a62100

바나나 f9c440

바나나 100 fff394

바나나 300 ffe16b

바나나 500 f9c440

바나나 700 d48e15

바나나 900 ad5f00

라임 68b723

라임 100 d1ff82

라임 300 9bdb4d

라임 500 68b723

라임 700 3a9104

라임 900 206b00

Mint 28bca3

Mint 100 89ffdd

Mint 300 43d6b5

Mint 500 28bca3

Mint 700 0e9a83

Mint 900 007367

블루베리 3689e6

블루베리 100 8cd5ff

블루베리 300 64baff

블루베리 500 3689e6

블루베리 700 0d52bf

블루베리 900 002e99

포도 a56de2

포도 100 e4c6fa

포도 300 cd9ef7

포도 500 a56de2

포도 700 7239b3

포도 900 452981

Bubblegum de3e80

Bubblegum 100 fe9ab8

Bubblegum 300 f4679d

Bubblegum 500 de3e80

Bubblegum 700 bc245d

Bubblegum 900 910e38

Latte cfa25e

Latte 100 efdfc4

Latte 300 e7c591

Latte 500 cfa25e

Latte 700 b6802e

Latte 900 804b00

코코아 715344

코코아 100 a3907c

코코아 300 8a715e

코코아 500 715344

코코아 700 57392d

코코아 900 3d211b

은 abacae

은 100 fafafa

은 300 d4d4d4

은 500 abacae

은 700 7e8087

은 900 555761

슬레이트 485a6c

슬레이트 100 95a3ab

슬레이트 300 667885

슬레이트 500 485a6c

슬레이트 700 273445

슬레이트 900 0e141f

검정 333333

검정 100 666666

검정 300 4d4d4d

검정 500 333333

검정 700 1a1a1a

검정 900 000000

글꼴

For web and print, we use Inter for headings and body copy. For code blocks, we use Roboto Mono.

써드 파티 & 커뮤니티

We invite third-party developers creating products for elementary OS to adopt certain elements of the elementary brand for consistency:

색
글꼴
보이스/톤

하지만, 사용자들이 헷갈리지 않도록, elementary라는 이름과 마크의 사용은 제한합니다:

You are encouraged to say that your app or service is “designed for elementary OS,” but do not use the elementary name or marks as part of the name of your company, application, product, or service—or in any logo you create.
elementary라는 이름이나 상표는 elementary, lnc. 나 제품(예, elementary OS)에만 사용합니다.

커뮤니티

커뮤니티 제품에는 (사이트, 팬 클럽, 등등.) elementary 커뮤니티 로고를 사용하시기를 적극 권장합니다:

This helps establish the product as part of the overall community while reducing confusion that can arise from using the elementary, Inc. logomark.

하드웨어 공급 업체

As long as our software carries the elementary branding, the experience must be consistent—whether the OS was downloaded from our website or pre-installed on a hardware product.

The software components of elementary OS may be modified and redistributed according to the open source terms of the software’s licensing; however, the above branding and trademarks may only be redistributed under one or more of the following conditions:

The software remains substantially unchanged; including default apps, stylesheet and iconography, etc., or
Software modifications are approved by elementary, Inc.

Drivers and hardware enablement are of course acceptable. We understand that distributor branding (i.e. default wallpapers) can be important for distributors, so these modifications will typically be approved. If in doubt, email [email protected] for clarification or direction.

If you’re unable or unwilling to follow the elementary, Inc. trademark redistribution terms, removing our trademarks from the OS is simple and straightforward:

수정은 DISTRIB_DESCRIPTION 파일의 /etc/lsb-release에서 우리 상표를 빼내면 됩니다.
아이콘 체계와 아이콘은 distributor-logo 에서 바꾸며 /usr/share/icons/elementary/places/ 에 제공된 각각의 크기는 OS에는 나타나지 않습니다.
Remove or replace the packages plymouth-theme-elementary and plymouth-theme-elementary-text.

For more information about OEMs and hardware distributors, see our information for OEMs.

상품

We do not authorize our branding (including our name or brand marks) to be used on third-party merchandise without explicit written approval.

자산 & 추가 정보

GitHub에서 내려받기

elementary에 관한 이름, 브랜드 정책, 그리고 트레이드마크에 관한 보다 많은 정보를 얻고자 하시면, [email protected]로 메일을 보내 주세요.