ตราสินค้า

The elementary brand is unique: technically it belongs to elementary LLC., the company that guides and supports development of elementary products. However, we have a great community and don’t want to be too overbearing with legal requirements and technicalities. As such, we have written up some guidelines to make it easier to understand when and how the elementary brand should be used.

ชื่อ

The word "elementary" refers to and is a trademark of elementary LLC. elementary is always lower-case, even when beginning sentences such as this. It is also used along with product names (i.e. "elementary OS") to refer to a specific product of elementary.

ตราสินค้า

elementary owns two marks: the "elementary" logotype and the "e" logomark. Both are considered trademarks and represent elementary—the company—and its products.

Both should be used with the following in mind:

โลโก้

เครื่องหมาย elementary

เครื่องหมายจะใช้เมื่ออ้างอิงถึงกลุ่ม elementary สามารถใช้นำหน้าชื่อผลิตภัณฑ์ที่อ้างอิงถึงผลิตภัณฑ์ของ elementary

เครื่องหมายควรจะใช้ภายใต้แนวทางดังต่อไปนี้:

ตราสัญลักษณ์

ตราสัญลักษณ์ elementary

ตราสัญลักษณ์ "e" ใช้อ้างอิงถึงกลุ่ม elementary เมื่อพื้นที่มีจำกัดหฤๅต้องการเป็นอัตราส่วน

สี

elementary employs ใช้สีเหล่านี้ร่วมด้วยชื่อและเครื่องหมายเพื่อสร้างยี่ห้อของเรา เราใช้จานสีต่อไปนี้:

บลูเบอร์รี่
3892e0
สตรอว์เบอร์รี
da4d45
ส้ม
f37329
กล้วย
fbd25d
มะนาว
93d844
องุ่น
8a4ebf
ขาว
ffffff
ดํา
333333

รูปแบบอักษร

For web and print, we use Raleway for headings and Open Sans for body copy. For code blocks, we use Roboto Mono.

Third Parties & Community

We encourage third party developers creating products for elementary OS to adopt certain elements of the elementary brand to achieve consistency:

  • สี
  • รูปแบบอักษร
  • เสียง/โทน

อย่างไรก็ตามเพื่อหลีกเลื่ยงความสับสนของผู้ใช้ เราจะจํากัดการใช้งานชื่อ elementary และเครื่องหมาย

  • You are encouraged to say that your app or service is designed for elementary OS, but please don't use the elementary name or marks as part of the name of your company, application, product, service, or in any logo you create.
  • Only use the elementary name or marks to refer to elementary LLC. or its products (i.e. elementary OS).

Community

Community products (sites, fan clubs, etc.) are encouraged to use the elementary Community logo:

elementary Community Logo with color elementary Community Logo in black

This helps establish the product as part of the overall elementary community while reducing confusion that can arise from using the main logomark.

Hardware Distributors

We want to ensure that as long as our software carries the elementary branding, the experience will be consistent whether it was downloaded from our website or pre-installed on a hardware product.

The software components of elementary OS may be modified and redistributed according to the terms of the software’s licensing. However, our brand marks may only be redistributed under one or more of the following conditions:

  1. The software remains unchanged, including pre-installed applications, stylesheets and iconography, configuration files, etc., or
  2. The modifications are approved in writing by elementary.

We understand that including drivers, hardware enablement, and distributor branding is important for distributors, so these modifications will almost always be approved by elementary. If in doubt, please email [email protected] for clarification or direction.

If you’re unable or unwilling to follow these trademark redistribution terms, removing elementary’s trademarks from the OS should be simple and straightforward:

  1. Modify the DISTRIB_DESCRIPTION line in the file /etc/lsb-release to exclude our trademarks.
  2. Replace the iconography such that the icon distributor-logo present in /usr/share/icons/elementary/places/ in each of the provided sizes does not appear in the OS.
  3. Remove the packages plymouth-theme-elementary and plymouth-theme-elementary-text.

สินค้า

We do not typically allow our branding (including our name or brand marks) to be used on third-party merchandise.

Assets & More Info

ดาวน์โหลดจาก GitHub

For further information regarding the use of the elementary name, branding, and trademarks, please email [email protected].